How will people find you if they don’t know you exist?
This is the age-old dilemma for businesses everywhere. Some people seem to think that if they just start their customers will show-up, but we all have friends that couldn’t find where we lived so we can’t expect strangers to magically find us. That is what we will call insane.
If you have something fantastic, there's even more reason to tell everyone about it.
Maybe shooting to the world about how wonderful you are isn’t really your thing, because it feels boastful. You could tell one friend and start there and then tell one more, which would be a start. Keep in mind that if you do have something special you’re actually doing the world a major disservice if you don’t share it. There are people out there who need what you have and the sooner they get their hands on it the better.
As the saying goes, “sharing is caring.”
We take that motto pretty seriously at Pony Friday and tell you when we’ve got something extra fun going on, which we do—socks. Yes, socks! You can now reserve all three flashy pairs for you and yours. They’re great for adding dimension to your outfits.
Another way we’re putting ourselves out there is with our first pop-up shop. We’re participating in ParkSale, which is an indoor market for local creatives and will be held this weekend, June 18–19, 2016 at Chinook Centre in Calgary. You should definitely stop by, we'll have a few things that aren't yet in our online store.
Don’t be afraid to put yourself out there. You’ll be amazed how the tables can turn once you’re seen.